Welcome to the Kappahl Group
Welcome to the Kappahl Group
We are one of the leading fashion companies in the Nordic region, with over 330 stores in five countries and online sales in 20 markets. Being able to love fashion and also be part of a sustainable future is a matter of course for us. Our Kappahl and Newbie brands are underpinned by the vision to create a responsible world of fashion. Welcome to the Kappahl Group!
This is the Kappahl Group
We have been providing affordable and responsible fashion to millions of customers since 1953. With our Kappahl and Newbie brands, we are one of the leading fashion companies in the Nordic region.
Sustainability
Is it possible to love fashion and be part of a sustainable future at the same time? We are confident that it is!
Work with us
Together we are challenging and developing the fashion industry. It’s a mission that involves a variety of roles, ranging from design and product development to warehouse and sales. You’re welcome to join us on our journey!
330+
stores in Sweden, Norway, Finland, Poland and the UK.
20+
online markets in Europe and Asia.
4,000
employees in eight countries in Europe and Asia.
Net zero
by 2040, the Kappahl Group will have net zero carbon emissions.
Latest news
October 3, 2024
Kappahl launches a new collaboration for its brand kay/day with Sanna Jörnvik Déman
Kappahl is launching part two of its brand design collaboration with digital creator Sanna Jörnvik Déman – an autumnal capsule collection that combines stunning materials with timeless design. With lovely autumn evenings in mind, they have created a beautiful and versatile collection in earthy tones that suits all the moments of autumn. The collection will be launched in stores and online on October 16th.
September 24, 2024
Newbie expands in the UK market
The Kappahl Group’s brand, Newbie, continues its growth journey with the opening of three new stores in the London area this autumn. This expansion is part of Newbie's strategy to establish more standalone stores in the European market.
September 5, 2024
Romantic Circus World Unveiled in Newbie's Limited Edition "Vintage Circus" Collection
This September, Kappahl Group's brand Newbie will launch a limited edition collection that evokes the charm of ballerinas, sweet clowns, and an enchanting circus. The collection, named "Vintage Circus," is a tribute to a romantic and magical world, where every garment is designed to spark curiosity and imagination. The collection will be available exclusively online, starting from September 17th.
