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Media and news
Here you will find news and press releases from the Kappahl Group and how to get in touch if you have a media request.
Latest news

March 17, 2025
You and Yours – Kappahl’s major spring fashion campaign
Kappahl’s spring collection embodies the brand’s heritage of timeless, high-quality, and responsible fashion. The collection is launched through a campaign that highlights relationships and is part of Kappahl’s new brand communication, You and Yours. This communication strategy aims to reinforce Kappahl’s position and unique offering, showcasing its extensive fashion range for all target groups – women, XLNT, lingerie, men, and children.

March 17, 2025
Kappahl Finland celebrates its 35th anniversary and launches a timeless spring collection
Fashion comes and goes, but style endures. This year, Kappahl Finland celebrates 35 years of Nordic fashion - and does so in a way that honours both past decades and the fashion-conscious consumer of the future.

February 4, 2025
Another Step Towards Increased Circularity – Kappahl Group Launches Second-Hand Service Online
Kappahl Group continues to expand its second-hand offering through a newly established partnership with the innovative consumer-to-consumer (C2C) platform reCRQL. Customers in Sweden can now easily resell their previously purchased Kappahl garments, giving them a new life in someone else’s wardrobe. The service applies to the entire range and all brands within the Kappahl Group.
Press photos
Here are press photos from the Kappahl Group that you can use freely for editorial purposes.

Media contacts
If you are a media representative, you are welcome to contact us:
Corporate
Johanna Flemström
Communication manager
Mobile phone: +46 729 97 46 49
Email: johanna.flemstrom@kappahl.com
Fashion media
Kappahl: Sanna Wallin
Social media and influencer specialist
Mobile phone: +46 729 97 46 11
Email: sanna.wallin@kappahl.com
Newbie: Mia Rönquist
Social media and influencer specialist
Mobile phone: +46 733 72 16 60
Email: mia.ronquist@kappahl.com
You can find all our press materials in the Kappahl Group's press room on Mynewsdesk. Follow us there to stay updated on our latest news.